About Us

Crest of London was established in 1990 and is the market leader in London souvenirs and novelty gift items. We work in partnership with London & Partners, providing high service standards and good quality London gifts, London souvenirs, novelty items and mementos to tourists, locals and corporate clients at great value prices.

We enjoy working in partnership with imaginative and like minded businesses, charities and enterprises. For more information on our partnerships, please click here.


With 5 stores located in London’s busiest areas, Crest of London is the premier London souvenir and gift retailer in the capital. The mission of the team is to maintain the strengths of the business with consistent quality products, good customer service, and an all-round pleasant shopping experience for you.

Corporate & Volume Ordering

With an exciting range of iconic, fun and stylish London gifts, Crest of London’s corporate division can supply products, gifts and volume orders at great prices. Many items can be customised with your logo or sales message using high quality printing, etching and foil blocking techniques. 

We have had the pleasure of supplying to companies such as UPS, American Airlines, Mercedes and many more including law firms, financial institutions, embassies, international schools and more. To take a look at some ideas and examples, please visit the corporate gifting section of this website.

Unusual Ideas

We have even provided London themed wedding favours for imaginative brides and grooms looking for something typically British. One happy couple met on London transport, so when it came time to tie the knot, Crest of London were thrilled to supply them with replica London taxis personalised with their names on side doors and the date of the happy day on the number plate. (As featured in  Wedding Ideas magazine.)

Crest of London also provide souvenir retailing services to event organisers. If you have a high footfall event you would like us to attend, please contact marketing@crestoflondon.co.uk or telephone us on  020 7935 0044 .

Charity Support

Crest of London is proud to support a number of charitable organisations. We are currently working with the London Taxi Drivers Fund for Under Privileged Children.